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Director, Product Leader Marketing Insights & Planning

the LEGO Group
Copenhagen, Region Hovedstaden
24. juli 2025

Come and join us at the LEGO Group, and help craft the technology used across global insights and cross-channel marketing planning!

This is an exciting opportunity to own the development of impactful, data-driven product solutions in a dynamic and purpose-led business.

We offer a hybrid working week through our Best of Both model: 3 days in our Copenhagen office and 2 days remote.

Core Responsibilities

  • Translate business strategy, customer needs and market dynamics into a product vision that elevates the portfolio and delivers meaningful value for end users

  • Champion your product area with clarity and purpose, maintaining open dialogue with senior partners to align priorities and decisions

  • Provide leadership on the integration of insights and marketing planning, drawing on expertise across digital and data domains

  • Contribute to the direction of the broader Marketing Product leadership team, crafting annual objectives and strategic focus areas

  • Lead and manage a team of product managers, encouraging a supportive culture and fostering individual growth and performance

  • Support a unified product operating model by fostering connected roadmaps, hard-working thinking, and cross-functional alignment

  • Collaborate across internal teams and external agencies to identify value creation opportunities and streamline difficulties

  • Partner with design and engineering leaders to ensure teams are aligned, delivery timelines are met, and goals are clearly communicated

Do you have what it takes?

  • A track record of launching successful digital products, with clear improvements in end user experience and business outcomes

  • Deep understanding of AdTech and/or MarTech products, particularly tools supporting insight generation (e.g. survey and panel data, marketing mix modelling) and marketing planning

  • Experience working with data engineers and data scientists to define product strategies that leverage data at scale

  • Proven success in building, mentoring, and leading high-performing product teams

  • Strong delivery attitude with experience navigating complex projects in fast-evolving environments

  • Excellent relationship builder with strong customer engagement capabilities across multiple functions

  • Skilled communicator with the ability to simplify complex topics and drive alignment

  • Shows curiosity, takes initiative, and adapts easily

  • Committed to ownership, accountability and collaboration!

Applications are reviewed on an ongoing basis. However, please note we do amend or withdraw our jobs and reserve the right to do so at any time, including prior to any advertised closing date. So, if you're interested in this role we encourage you to apply as soon as possible.

What’s in it for you?

Here is what you can expect:

Family Care Leave - We offer enhanced paid leave options for those important times.

Insurances – All colleagues are covered by our life and disability insurance which provides protection and peace of mind.

Wellbeing - We want our people to feel well and thrive. We offer resources and benefits to nurture physical and mental wellbeing along with opportunities to build community and inspire creativity.

Colleague Discount – We know you'll love to build, so from day 1 you will qualify for our generous colleague discount.

Bonus - We do our best work to succeed together. When goals are reached and if eligible, you'll be rewarded through our bonus scheme.

Workplace - When you join the team you'll be assigned a primary workplace location i.e. one of our Offices, stores or factories. Our hybrid work policy means an average of 3 days per week in the office. The hiring team will discuss the policy and role eligibility with you during the recruitment process.

Children are our role models. Their curiosity, creativity and imagination inspire everything we do. We strive to create a diverse, dynamic and inclusive culture of play at the LEGO Group, where everyone feels safe, valued and they belong.

The LEGO Group is highly committed to equal employment opportunity and equal pay and seeks to encourage applicants from all backgrounds (eg. sex, gender identity or expression, race/ethnicity, national origin, sexual orientation, disability, age and religion) to apply for roles in our team.

The LEGO Group is fully committed to Children’s Rights and Child Wellbeing across the globe. Candidates offered positions with high engagement with children are required to take part in Child Safeguarding Background Screening, as a condition of the offer.

Thank you for sharing our global commitment to Children’s Rights.

Just imagine building your dream career.

Then make it real.

Join the LEGO® team today.

Apply
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