Web UX and Performance Specialist

Are you a talented UX specialist with a sharp eye for website performance and a passion for turning data into action? Do you thrive on uncovering insights that improve user journeys and boost conversions?

Then Ambu may be your next career move!

We’re looking for a strategic and business-oriented B2B Web UX and Performance Specialist to take ownership of Ambu's public websites. And drive measurable impact.

A role with global impact

As our Web UX and Performance Specialist, you’ll lead the optimization of Ambu's public websites, aligning them with our brand and business strategy. Based at our headquarters in Ballerup, you’ll join the Digital Marketing Team within Global Brand & Marketing Communication, collaboration with colleagues across HQ and international sales territories.

With an analytical mindset and hands-on approach, you’ll help take our websites to the next level—uncovering insights, identifying opportunities, and executing optimizations that enhance user journeys and drive conversions.

You’ll work with existing and new landing, campaign, and product pages – applying UX, CRO, and SEO best practices. You’ll also support and guide local editors to ensure consistent, high-performing web experiences across markets.

Key responsibilities

Performance Optimization (50%)

• Track, analyze, and report on website performance – uncovering trends, pain points, and opportunities using tools such as GA4, Google Search Console, SEMrush, Google Tag Manager, and Hotjar

• Make data-driven recommendations for UX, CRO, and SEO improvements, and execute and test changes in close collaboration with relevant teams

• Collaborate closely with the Digital, Brand, and MarCom teams to ensure web content and user journeys are optimized for performance and aligned with key business objectives

• Run A/B tests or iterative experiments to validate improvements and continuously refine performance

Web management (50%)

• Own and optimize the global websites, ensuring alignment with brand guidelines and accessibility standards

• Deliver and publish high-performing landing, campaign, and product pages in collaboration with MarCom and Brand

• Support localization efforts and regional needs

• Manage publishing workflows and regulatory documentation within regulatory IT system

• Provide support for Ambu.com corporate units, e.g., HR, IR, and ESG activities

Suggested candidate profile

To succeed in this role, you should have a strong track record in developing and managing high-performing B2B global websites, with expertise in UX, web design, and copywriting. You’re analytical, data-driven, and comfortable setting KPIs to guide performance. You thrive in dynamic environments, take ownership, and collaborate well across teams.

You bring:

• In-depth experience working in a global HQ setting, ensuring high-quality websites within defined frameworks, optimizing user experience and conversion rate

• Strong understanding of B2B customer journeys and strategies for improving performance

• An analytical mindset and business-oriented approach to website optimization, with the ability to extract, interpret, and make data driven recommendations using tools such as GA4, Search Console, Tag Manager, SEMrush, Hotjar, and A/B split testing tools

• Practical, hands-on experience with CMS platforms (Dynamic Web 9 is a plus)

• Basic knowledge of HTML/CSS

• A bachelor's or master's degree in marketing or a related field

• A minimum of 5 years of professional experience in website UX and performance management

Your positive energy, structured approach, and self-motivated nature complement your ability to take ownership and responsibility.

Ambu – a visionary and international workplace where your efforts matter

Ambu is a company that expands rapidly and has ambitious growth targets. We meet these targets through interdisciplinary teamwork between motivated and highly skilled employees. Your contributions and efforts are crucial to our success and by joining us you will get the opportunity to work in an international head office with an informal working environment.

We offer great opportunities for personal development. Furthermore, we offer a wide range of professional, social and financial employee benefits in addition to exciting job challenges and continuous professional and personal development.

When to apply

If this sounds like your next challenge, we’d love to hear from you! Please send your application as soon as possible, as we will be inviting candidates for interviews on a rolling basis.

For additional information or questions, please contact Lisbeth Langhorn, Digital Marketing Manager, Global Brand & Digital Communication at [email protected]. Your application will be treated confidentially.