Technical Lead of Consumer Retention

At Too Good To Go, we have an ambitious mission: to inspire and empower everyone to fight food waste together.

More than one third of all food produced in the world is wasted. And that has a huge impact on the health of our planet. 10% of greenhouse gas emissions come from food waste and loss.

Through our marketplace app, we connect businesses that have unsold, surplus food, with consumers who can buy and enjoy it at ⅓ of retail value. We are a certified B Corporation with a mission to empower everyone to take action against food waste. Alongside our marketplace app, we create educational tools, explore new business solutions, and influence legislation to help reduce food waste.

We’re growing fast: Our community of 124 million registered users and 252,000 active partners across 19 countries, have together already saved more than 473 million meals from going to waste - avoiding more than 1.27 million tonnes of CO2e from entering the atmosphere.

In 2023, Too Good To Go was recognised on Fortune's acclaimed 'Change the World' list, named as one of Deloitte's 'Best Managed Companies' and won a coveted 'Cultural Impact Award' at the annual Apple App Store Awards.

We’re proud of what we’ve achieved so far, but did we mention the issue is huge? We always want to raise the bar and that’s where you come in:

Your Mission

We’re seeking a hands-on, solution-oriented Technical Lead of Consumer Retention to supercharge our CRM execution capabilities. This person will be the technical backbone of the retention team—supporting the strategic vision of our Lifecycle Managers and Adhoc Manager by validating use cases, building MVPs, and ensuring smooth campaign execution.

As the point of contact for Product and Engineering, you’ll translate business needs into technical solutions, champion CRM tooling best practices, and ensure our infrastructure is future-ready. You’ll also be in charge of tracking platform advancements and helping us stay at the forefront of CRM technology—identifying, testing, and implementing new features and capabilities that can drive performance and efficiency. You won’t just keep us up to date with CRM best practices — you'll also be at the forefront of unlocking AI capabilities across our CRM channels, turning predictive insights into personalised experiences that drive retention at scale.

This is a high-impact, hands-on role where you’ll roll up your sleeves from day one. We’re looking for someone who thrives under pressure, operates independently, and can confidently take ownership without needing constant direction. You should be equally comfortable diving into complex data pipelines, liaising with engineers, and ensuring campaign logic is flawless.

Responsibilities will include

• Support the Lifecycle and Adhoc CRM Managers by translating strategy into executable, scalable, and technically sound campaign setups across channels (email, push, in-app, etc.)
• Validate CRM use cases from a technical and data feasibility perspective—ensuring strategic initiatives are grounded in robust infrastructure
• Build MVPs and technical solutions to unlock experimentation, personalization, automation, and advanced segmentation
• Own the technical infrastructure and configuration of our CRM platform (e.g., Braze), including audience logic, event triggers, and channel integrations (email, push, in-app, SMS, etc.)
• Work cross-functionally with Product, Engineering, and Data teams to define tracking needs and ensure proper implementation
• Enable advanced segmentation and targeting through clean, reliable data flows and audience logic
• Maintain high standards for QA, campaign accuracy, event tracking, and data integrity
• Monitor CRM system health and performance, ensuring deliverability and troubleshooting issues
• Stay on top of CRM platform advancements and proactively identify new capabilities to test and implement
• Drive innovation in CRM tooling and architecture, helping us continuously push the boundaries of what’s possible
• Champion technical innovation in retention marketing, helping the team move faster and smarter
  Develop and maintain documentation and frameworks to scale technical knowledge across the team
• Evaluate and implement AI-driven capabilities across CRM channels (e.g. send-time optimization, content personalisation, predictive segmentation), working closely with product, data science, and CRM teams to translate AI potential into real-world retention gains

Requirements

• 5+ years of experience in CRM, marketing technology or growth engineering
• Deep platform expertise with tools like Braze, Salesforce Marketing Cloud, Iterable, or equivalent
• Strong command of liquid/dynamic content, audience segmentation, and event-driven workflows
• Technically fluent and experienced collaborating with CRM managers, product managers, engineers, and analysts - able to speak both “tech” and “marketing”
• Comfortable under pressure and energized by high-ownership environments
• Self-directed and resourceful—you know how to get things done without waiting for perfect briefs
• Process-minded, detail-oriented, and passionate about building clean, scalable setups
• Proactive, curious, and always looking for new ways to leverage technology to drive better results
• Familiarity with CDPs (e.g., Segment, mParticle) and product analytics tools (e.g., Amplitude, Mixpanel) is a plus
• Knowledgeable in SQL and comfortable working with data warehouses (Snowflake, BigQuery, etc.)

Our values

• We win together: Food waste is a big beast to fight. We believe in a #oneteam.
• We raise the bar: We always push for more. We work smart, smash barriers and elevate one another.
• We keep it simple: Our ambitions are bold but our solutions are simple.
• We build a legacy: We’re proud of the change we’re driving. 
• We care: We always look out for each other. Caring is also about the way we do business. We do the right thing.

What we have to offer 

• A rare opportunity to work in a social impact company (and certified B Corporation!) where you can see real and tangible impact in your role.
• Working alongside an international community of users, partners and 1,450+ colleagues across 19 countries that are on the same important mission.
• Personal and professional development opportunities in a fast-paced scale-up environment.
• An inclusive company culture where you can bring your authentic self to work
• A strong, values-driven team culture where we celebrate successes and socialise with colleagues that care.

Benefits

• WORK FLEXIBLY: 
• Enjoy hybrid working from our great offices, at home or abroad.
• Extra parental leave and days off beyond local legislation and the option to take an extra week of unpaid leave
• Health insurance and pension plans (subject to country of employment).
• Additional days off for significant life events

• CELEBRATE & SOCIALISE
• Regular social events like summer and winter parties.
• Coffee, snacks and fully-equipped kitchens.
• Get to know our community with a monthly free Surprise Bag
• Paid volunteer time through our Shareback volunteering programme
• Women in the Workplace, P.R.I.D.E., People of Colour and Functionally Diverse Employee Resource Groups 

How to apply

• We take recruitment very seriously, so please carefully read everything we have written above. Please also check our website and international media in order to get a good overview of Too Good To Go.
• Submit your CV and Cover letter in English.
• Please note that we only accept applications coming through our platform. No CV or Cover Letter will be accepted by email or LinkedIn direct messaging.

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A Movement for Everyone
We want to inspire and empower everyone to fight food waste together. With that mission, it’s only natural that we want to build a diverse and inclusive team of highly capable individuals who are passionate about doing things in a better way. We strongly believe we all excel and are more creative when we’re allowed to be ourselves, and we’re committed to a culture where all of us belong.
We are an equal opportunity employer and all employment is decided on the basis of qualifications, merit and business need. If you need reasonable accommodation at any point in the application or interview process, please let us know.